Abstract
Scuba diving is a rapidly growing sport, and one that is beginning to involve the entire family. Coral Divers Resort had a comfortable niche in that industry, one that had been enhanced by its owner, Jonathan Greywell's promotional strategy. According to the case study, "over the years, Greywell had established a solid reputation for the Coral Divers Resort as a safe and knowledgeable scuba diving resort. It offered not only diving, but a beachfront location.

From the Paper
"CORAL DIVERS RESORT

Introduction
Scuba diving is a rapidly growing sport, and one that is beginning to involve the entire family. Coral Divers Resort had a comfortable niche in that industry, one that had been enhanced by its owner, Jonathan Greywell's promotional strategy. According to the case study, "over the years, Greywell had established a solid reputation for the Coral Divers Resort as a safe and knowledgeable scuba diving resort. It offered not only diving, but a beachfront location. As a small but well-regarded all-around dive resort in the Bahamas, many divers had come to prefer his resort to other, crowded tourists resorts in the Caribbean."

Greywell found this niche by creating short weekend and midweek diving ventures ..."

Abstract
This paper is based on a case study of Faith Community Hospital and is an attempt to identify several problems at the hospital and the issues arising from those problems. The paper delineates the steps in the identification process and presents an analysis of the problems the hospital is facing. Following the analysis and identification, recommendations for solutions and a plan for implementing the solutions are presented.

From the Paper
"As we are told, medical errors are a major concern for the hospital. This problem is made more relevant for Faith Community Hospital because we see that the varied views of both the patients and the staff inflict upon their ability to provide adequate patient care. As we are told "we have particular patients who refuse to take certain medical services." We are told of a current case where Child Protective Services are threatening to take action because of the way the hospital did not provide services, even though this non action was in agreement with the parent's wishes."

Tags:adequate, health, care, mission, statement, values, interpretation, patients, risk, staff, requirements, aim, code, ethics, procedures, control

Abstract
This paper describes and compares three performance improvement methodologies and explains the customer-inspired quality (CIQ) methodology that will be used with reducing the medication errors at the Memorial Healthcare System. The paper also discusses three information technology applications and how they can be used to improve the performance areas of focus. Finally, the paper explains how benchmarking and milestones are involved in managing the utilization of quality indicators and discusses three potential benchmarking and milestones that will be used with this QI plan.

Table of Contents:
Introduction
Performance Improvement Methodologies
Methodology chosen for QI plan and why
Information Technology applications
Benchmarks and Milestones
Potential Benchmarks and Milestones for QI Plan
Conclusion

From the Paper
"In conclusion, it takes a whole organization to be involved in the success of any organization. Memorial Healthcare System realizes the importance of involving every employee if they plan on continuing to excel in the healthcare industry. Focusing on reducing the amount of medication errors that are currently occurring within the organization will help them achieve their organizational goal of being one of the safest healthcare systems in the nation. The writer of the paper has described and compared three performance improvement methodologies: Six Sigma, Lean Thinking and Customer-Inspired Quality. She has also communicated that the Memorial Healthcare System will use the Customer-Inspired Quality methodology for their QI plan and why this methodology was chosen. This paper also explains three information technology applications: Electronic Medical Records (EMR), Barcode Medication Administration and Documentation, and Computerized Physician Order Entry (CPOE) and how these applications will be used to focus on the organizations performance improvement area. Finally, this writer described how benchmarks and milestones are involved in managing the organizations improvement and identified three potential benchmarks and milestones that will be used with the QI plan."

Tags:QI performance, medication errors

Abstract
This paper examines two areas of potential improvement that the Memorial Healthcare System can focus on to increase their patient safety. It specifically focuses on reducing medication errors and reducing the amount of errors made on patient medical records. The paper also discusses how the Memorial Healthcare System can collect the information and display the measurements for the organization's quality improvement plan.

Table of Contents:
Introduction
Data Needed to Monitor Improvement in Performance Areas
Data Collection Tools Used
Conclusion

From the Paper
"Another tool that the organization can use is the Pareto Diagram. This diagram is a type of bar chart in which the various factors that contribute to an overall effect are arranged in order according to the magnitude of their effect (IHI.org). By using this tool Memorial Healthcare System can visualize the different areas within each of their QI initiatives that will have the greatest impact on their success. It will allow the organization to focus on the different parts of each initiative that needs the most attention and the rationale for focusing on these areas. This tool has been successful for many organizations that have used it."

Tags:medical records, medication staff nurses

Abstract
This paper analyzes the Faith Community Hospital case study aka Let It Pour. The paper ties in course concepts of ambiguity, perception, individual personal values versus society legal and ethical norms, and communication processes. Included is stakeholder and brand (hospital image) concepts. The writer outlines the recommendations of the case study for the benefit of the hospital.

From the Paper
""A good mission statement should accurately explain why the organization exists and what it hopes to achieve in the future. It articulates the organization's essential nature, its values, and its work" (Radtke, 1998, Para 2). A good mission statement is not the recipe for success in business; it is the grand global picture. To accomplish the goals identified in the organizational mission statement, identification of all stakeholders, support of key stakeholders, written policies, detailed written procedures, and effective communication are critical success factors. These critical success factors are the missing ingredients at Faith Community Hospital, the subject of this case study."

Tags:brand, ceo, communication, legal, prescription, religious, stakeholder, values

Abstract
This paper discusses a quality improvement plan for the Memorial Healthcare System. The organization's mission and quality improvement goals are discussed first. Next, the paper discusses where the consumers fit within the plan, three external indicators and how customers utilize the indicators as part of the quality improvement process. Finally, the paper looks at how stakeholder feedback is utilized in the quality improvement process.

Table of Contents:
Introduction
Description of Organization
Organizations Mission and QI Goals
Role of the Consumers in the Organizations QI
Three External Indicators and Utilization by Consumers as Part of the QI Process
How Stakeholder Feedback is Utilized in QI Process
Conclusion

From the Paper
"In conclusion, there are many different strategies that Memorial Healthcare System utilizes to continue successfully implementing their quality improvement. These strategies have assisted the organization with their continued success. Managing the QI plan requires excellent leadership, dedication and direction. This write has shown that the development and continued efforts of the quality improvement plan is essential in keeping the Memorial Healthcare System one of the best organizations within the Broward and West Palm Beach counties."

Tags:QI, healthcare, stakeholder, feedback

Abstract
This paper describes the JICAN Fund investment project, explaining the overall investment strategy, the primary factors considered when formulating the investment strategy, and the approach taken to accurately assess the performance of the Fund. The paper also discusses total risk and recommendations if JICAN Fund is being considered as a sole investment or as part of a bigger portfolio of investments. Lastly, the paper discusses the key lessons learned from the project which include that diversification is crucial for successful portfolio management and that asset allocation plays the primary role in determining the portfolio return when compared to securities selection or market timing.

Table of Contents:
Executive Summary
Portfolio Investment Strategy
Investment Strategy
Strategic Asset Allocation
Systematic Security Selection and Market Timing
Risk Controls and Realization Guidelines
Sector Analysis and Execution
North American Equities
Energy
Financials
Materials
Retail
Telecom/Technology
Emerging Market Equities
Exchange Traded Funds (ETFs)
Portfolio Performance Measurements
Overview
Performance Analysis
After-thoughts and Lessons Learned
Appendix 1: Stock Selection Criteria
Appendix 2: Economic Outlook
Appendix 3: Additional Selection Criteria
Appendix 4: Performance Measurement

From the Paper
"AMX is a provider of wireless telecommunications services in Latin America. As of December 31, 2007, it had 153.4 million subscribers in 17 countries which include 50 million subscribers in Mexico through Telcel. Also, AMX operates through Americel in Brazil and through Comcel in Colombia. Furthermore, it provides wireless services in Uruguay, Paraguay, Argentina and Chile. It provides fixed-line and wireless services in Guatemala, El Salvador and Nicaragua. We believe that AMX's domination of the Mexican wireless telecom market and other markets such as the Brazilian's and Colombian's will position AMX in a strong position to take advantage of its investments in the 3G technology."

Tags:diversification, asset allocation, security selection, market-timing, systematic risk

Abstract
This paper, as part of the Coca-Cola Company marketing plan, states that the marketing objectives are to sell as much product at the greatest profit margin to the largest targeted audience possible; to maintain dominant market share by constant awareness of its primary competitor, PepsiCo., and to find and develop new market segments. The paper defines the value-creation objectives for the new fruit drink focusing on the health aspects of the drink and the good and energetic tastes with campaigns geared to teenage consumers. The author includes a SWOT analysis.

Table of Contents
Market and Marketing Analysis
What Is The Product Offering?
What Are Competing Offerings?
Who Could Benefit From The Product Offering?
Why Do Customers Buy?
Why Don't Customers Buy?
How Is The Product Bought?
How Is The Product Sold?
Traditional Market Analysis
SWOT Analysis for Coca Cola Company
Strengths
Weaknesses
Opportunities
Threats
Market Audit
Financial Status the Company
Financial Status of Product Offering
Financial Status of the Industry
Integrated Marketing Analysis
Traditional (Basic) Marketing Channel
Comprehensive Marketing Channels
Integrated Buying and Selling Processes
Marketing Planning
Company Objectives
General Product Offering Objectives
Segmentation and Target Marketing Objectives and Strategies
Key Market Analysis
Profitability Analysis; Longevity Analysis
Value Creation Objectives & Strategies
Image Management Objectives and Strategies
Company/Organization
Communication Objectives and Strategies
Channel-based
Timeline of Events
Budget
Evaluation of Performance
Contingency planning

From the Paper
"The primary beneficiaries of the product offering are the shareholders of the Coca-Cola Company. Next in line are the executives of the Coca-Cola Company who are on strong incentive bonus programs pegged to increased sales. Following the executives are the bottlers throughout the world who sell the product to a multi-layered distribution network. After that, there are the grocery stores, markets, vending machine companies, and restaurants that sell the product at Value Added markups. At the bottom of this benefit, chain is the end user customer. And, it is on the act of understanding purchase motivations of this customer that the remainder of this analysis is focused."

Tags:swot, segmentation, distribution, customer, introduction

Abstract
This paper is a case study to determine the marketing strategy of the Colorado Creative Music in the recorded music industry, which is one of the most stressed industries today. The author points out that, according to SWOT analysis, a firm should not necessarily pursue the most immediately lucrative opportunities offered to it by a surface analysis of a particular industry, but rather, it may have a better chance at developing a competitive advantage by identifying a fit between the firm's strengths and upcoming opportunities. The author concludes that the company must learn to make use of new technologies, such as the internet, in generating interest in the product, as well as of assuring sellers of the marketability and desirability of some of his lesser-known artists.

Table of Contents
Introduction
SWOT Analysis of the Company
Five-force Analysis of the Recorded Music Industry
Issues

From the Paper
"The changing nature of technology in the music industry also means that there is tremendous potential for entry of new competitors in the music industry. However, before a potential analyst resigns him or herself to the completely fluid nature of the industry, it must also be noted that the ability of new competitors to easily enter the market does not mean that there is any baseline level of guaranteed success. This is particularly true given that Colorado Creative Music has attempted to corner a market of the music market that is not the traditionally young, disposable-income producing teen or "twentysomething" so coveted by the majority of the industry. Colorado Creative Music has targeted itself as establishing a niche in the market, rather than out and out domination of any particular sector of the music market."

Tags:swot, five-force, internet, artists, entry

Abstract
This paper analyzes the concept of disruptive innovation, also known as disruptive technology and disruptive change. Using Ron Adner's definition from his article titled "When Are Technologies Disruptive? A Demand-Based View of The Emergence of Competition" as a guide, it attempts to investigate the dynamics of disruptive innovation in the marketplace. It looks at some of key characteristics and attributes inherent in any disruptive innovation and outlines some useful strategies companies can use to protect themselves through identifying, assessing and even creating disruptive innovation. It concludes with a discussion concerning some of the major hurdles companies undergo when contending with such an event in their market space.

Outline
Introduction and Objective
The Dynamics of Disruptive Innovations
Sustaining vs. Disruptive
How to Identify and Assess Disruptive Innovation
How to Respond to Disruptive Innovation
Five Responses to Disruptive Innovation
Major Hurdles
How to Create Disruptive Innovation
Strategy #1 - Creating a New Market as a Base for Disruption
Strategy #2 - Disrupting the Business Model From the Low End
Conclusion

From the Paper
"Another common hurdle in the face of disruption comes to light once a company has decided to embrace the innovation while continuing to operate the current business. Since, a disruptive innovation creates the need for such a different business model, and usually a different product, there is no question that complications arise when a company tries to incorporate the new business within the current model. The issues are numerous and range from funding, human resources, leadership, and cost structures just to name a few. To minimize these risks and hurdles studies suggest that the new business functions be carried out as an independent entity, linking back to the parent only when necessary or to take advantage of clearly beneficial synergies."

Tags:competition, consumption, management, technology